4m / Germany
VAUNET: Total advertising revenue from TV, video streaming and audio media rises to €6.5 billion
VAUNET, the German Media Association, predicts advertising revenues from TV, video streaming and audio media in Germany to grow by 4.3% in 2026, rising from €6.28 billion to €6.55 billion. In 2025, growth was just 0.9%. At the same time, the trend of recent years persists: while the traditional linear...

